| 标题 | Celebration |
| 广告公司 | Y&R London |
| 广告战役 | Celebration |
| 广告主 | Warburton's |
| 品牌 | Warburtons |
| 首次发布日期 | 2011 / 3 |
| 行业领域 | 饼干，面包，燕麦饼 |
| 广告口号 | We care because our name's on it. |
| 剧情简介 | The TV campaign shows an ordinary working day at the Warburton's factory. Yet, when the 1 million loaf comes to the end of the factory conveyor belt the family of employees burst into a roar of celebration with laughter, music, balloons and hugging...only to find that when everyone regains their composure and the 1 millionth and one load is made the same excitement is triggered, exuding the depth of passion and care that goes behind each loaf. |
| 哲学 | The epic 60” TV and cinema campaign shows an ordinary working day at the Warburton’s factory. Yet, when the 1 millionth loaf comes to the end of the factory conveyor belt the family of employees burst into a roar of celebration with laughter, music, balloons and hugging… only to find that when everyone regains their composure and the 1 millionth and one loaf is made the same excitement is triggered, exuding the depth of passion and care that goes behind each loaf. The film ends with the new campaign line “Warburtons. We care because our name’s on it” showcasing that it is the people behind the bread that guarantee its quality. |
| 媒体类别 | 电视 |
| 制作公司 | Gorgeous Enterprises |
| 音频后期制作 | Grand Central Recording Studios |
| 客户经理 | Josh Harris |
| 客户企划 | Neasa Cunniffe |
| 客户企划 | Liz Wolstenholme |
| 客户企划 | Ben Kay |
| 美术指导 | David Godfree |
| 文案 | Mark Waldron |
| 创意总监 | Mark Roalfe |
| 广告经理 | Jane Sutton |
| 广告经理 | Kate Freeman |
| 广告经理 | Richard Hayes |
| Business Director | Nick Fokes |
| 广告公司制片 | Jody Allison |
| 导演 | Vince Squibb |
| 剪辑师 | Paul Watts |
| 剪辑公司 | The Quarry |
| 后期制作 | The Mill London |
| 后期制作 | Liz Brown |
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- 品牌:
- Toyota GR Corolla
- 广告公司:
- Hero
Breakfast
- 品牌:
- Warburtons
- 广告公司:
- Y&R London