Mick McCabe

Mick McCabe

Global Chief Strategy Officer at Publicis New York
New York, 美国

概要

Mick McCabe is the Global Chief Strategy Officer for Publicis Worldwide, working with the North American and Global teams. He previously held the North American CSO role at Leo Burnett, in addition to CSO roles at Deutsch and KBSP. Among the accounts he has worked on are Altoids, Allstate, BMW, Nintendo, Ikea, and McDonald’s. His work has been recognized at Cannes, Jay Chiat's and includes two Grand Prix Effies. He has spoken about the industry for NBC's The Today Show, Fox, CBS, Entertainment Tonight, at Cannes Festival, The Wired Conference and at various universities including Michigan & Notre Dame Business Schools. He previously chaired the Strategy conference and is a member of the 4A's strategy board.

Positions

Global Chief Strategy Officer
New York, 美国
March 2016 - Present (4 years 5 months)
Chief Strategy Officer, USA
Leo Burnett USA
October 2012 - Present (7 years 10 months)
Chief Strategy Officer
kirshenbaum bond + partners
San Francisco, 美国
January 2010 - June 2012 (2 years 5 months)
Chief Strategy Officer
New York, 美国
December 2007 - January 2010 (2 years 1 month)
EVP Director of Planning
Leo Burnett USA
2003 - 2007 (4 years)
Senior planner
Los Angeles, 美国
1997 - 2005 (8 years)
Planner
Minneapolis, 美国
1995 - 1997 (2 years)
Copywriter
Manchester, 英国

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