标题 | Making the season anything but ordinary |
广告公司 | Grey London |
广告战役 | M&S Christmas 2021 |
广告主 | Marks & Spencer |
品牌 | M&S |
首次发布日期 | 2021 / 11 |
产品 | Home & Clothings |
行业领域 | 百货公司、超市 |
剧情简介 | The clothings campaign brings to life a whimsical musical world with the star of the ad dancing through the iconic moments of Christmas – from shopping for presents to having fun in family PJs. The advert is a continuation of the brand platform ‘Anything but Ordinary’ that M&S launched for Autumn/Winter. It shares how M&S’s style, quality and value products (alongside the seamless experience it offers) can help customers make the magical season anything but ordinary for their loved ones. |
哲学 | M&S is launching two remarkable Christmas campaigns - one for its festive food and one for its Christmas clothing. With 50 days to go until Christmas Eve, the campaigns are launching as customers are well underway planning for Christmas – with nearly half of them expecting to have finished their Christmas gift shopping by the end of the month (earlier than usual) and ‘create your own’ wreaths, table centres and flowers all selling incredibly well already. |
媒体类别 | 电视 |
长度 | |
制作公司 | Anonymous Content |
后期制作 | MPC LDN |
剪辑公司 | Final Cut |
音效制作 | 750mph |
导演 | Autumn de Wilde |
摄影指导 | Ben Todd |
执行创意总监 | Nick Stickland |
创意总监 | Turhan Osman |
美术指导 | Emma Jordan |
广告公司制片 | Dannie Stewart |
广告公司制片 | Lawrie McLintock |
Account Management | Sarah Johnston |
Account Management | Marin Daley-Hawkins |
制作公司制片 | James Waters |
制作公司制片 | Juliet Naylor |
后期制作 | Saskia Delius |
剪辑师 | Miky Wolf |
Sound Producer | Aishah Amodu |
Sound Designer | Sam Ashwell |
Sound Designer | Mike Bovill |