| 标题 | Lynx Pulse |
| 广告公司 | BBH |
| 广告战役 | Lynx Pulse (Launch) - Lever Fabergé |
| 广告主 | Unilever |
| 品牌 | Lynx |
| Posted | 7月 2004 |
| 产品 | Lynx Pulse |
| 行业领域 | 盥洗用品 |
| 哲学 | To get noticed the Lynx Pulse launch challenged the traditional model. An integrated campaign was used to create a music and dance phenomenon that swept the nation. |
| 问题 | Brands today need to compete with popular culture to get attention. |
| 结果 | It has demonstrated that integrated communications are twice as effective at getting return on investment as traditional advertising only campaigns. |
| 媒体类别 | 影视 |
| 长度 | |
| 市场 | 英国 |
| Soundtrack | Get Down Saturday Night |
| 客户企划 | Gwen Raillard |
| 广告经理 | Margaret Jobling |
| 音乐 | Oliver Cheatham |
| 音乐 | Room 5 |