Pink Ribbon - "The Pink Route: The right grip may save lives."

Publicis Communications Schweiz AG

Publicis Communications Schweiz AG Zürich, 瑞士

5989

标题	The Pink Route: The right grip may save lives.
标题 (原始语言)	The Pink Route: Der richtige Griff kann Leben retten.
广告公司	Publicis Communications Schweiz AG
广告战役	The Pink Route
广告主	Pink Ribbon Inc.
品牌	Pink Ribbon
首次发布日期	2017 / 10
行业领域	疾病认知、救助机构
剧情简介	On the 10th anniversary of Pink Ribbon Switzerland we created a climbing route with holds shaped as breasts under the motto “The right grip may save lives”. In this way, women were reminded that conscious gripping is important not only for climbing, but also for early detection of breast cancer. The right grip may save lives. Early detection often increases chances of healing. Check your breasts regularly. More on pink-ribbon.ch
媒体类别	案例研究
长度	96 seconds
广告经理	Nicole Zindel
广告经理	Nadja Herrmann
Chief Executive Officer (CEO)	Thomas Wildberger
创意总监	Peter Brönnimann
文案	Christian Stüdi
美术指导	Norihito Iida
Managing Director	Matthias Koller
客户经理	Claudia Ziltener
客户经理	Angelos Apostolidis