| 标题 | ThisAbles |
| 广告公司 | McCann Tel Aviv |
| 广告战役 | Ikea ThisAbles |
| 广告主 | IKEA |
| 品牌 | IKEA |
| 首次发布日期 | 2019 / 3 |
| 行业领域 | 家用电器、家具及园艺工具 |
| 剧情简介 | ThisAbles by Ikea democratises furniture for people with disabilities. The agency developed 13 add-ons for Ikea's most essential products, available to download and 3D print via the special website ThisAbles.com. Each add-on solves a different accessibility issue: eg. sofa leg extenders for easier ascend, lamp button enlargers, and super-zippers for pillow covers. For those who wanted to experience or see these add-ons, the agency built the first-ever accessible space in Ikea's flagship store in Israel and prepared web video tutorials. |
| 媒体类别 | Product Design/Development |
| 长度 | |
| 更多信息 | https://thisables.com/en/ |
| 文案 | idan kravitz |
| 文案 | Elder Yusupov |
| 文案 | Yiftach Sarig |
| 美术指导 | Kfir Peretz |
| 美术指导 | Dana Moshkowitz |
| 创意总监 | Sigal Abudy-Weber |
| 创意总监 | Nadav Pressman |
| 创意总监 | Eldad Weinberger |
| 创意总监 | Adrian Botan |
| 创意总监 | Catalin Dobre |
| Client Service | Bat-el Assaying |
| Client Service | Sapir Zaguri |
| Client Service | Michal Popov |
| Digital Team | Eddie Goldenberg |
| Digital Team | Oded Lavie |
| Digital Team | Mietal Zeevi |
| Digital Team | Gili Raz |
| 制作经理 | Emmanuelle Raz |
| 制作经理 | Neva Zerach |
More Work
SEE ALLBad Day
- 品牌:
- Hankook
- 广告公司:
- McCann New York
Reef Relief
- 品牌:
- Eilat
- 广告公司:
- McCann Demand
The Thomy Saurk
- 品牌:
- Thomy
- 广告公司:
- McCann Worldgroup Germany
THE BREAD EXAM
- 品牌:
- Spinneys
- 广告公司:
- McCann Paris
Sonic
- 品牌:
- MasterCard
- 广告公司:
- McCann New York
Ok, Babcia
- 品牌:
- MasterCard
- 广告公司:
- McCann Worldgroup Sp. z o.o.