Executive Producer / Managing Partner
at
Braille Films
Johannesburg Area, South Africa, 南非
| 标题 | Simon |
| 广告公司 | +27 Advertising |
| 广告战役 | Simon |
| 广告主 | Discovery Insure |
| 品牌 | Discovery Insure |
| 首次发布日期 | 2017 / 3 |
| 行业领域 | 保险 |
| 剧情简介 | “The premise of this commercial is to promote the appealing proposition that Discovery Insure celebrates and rewards good driving behaviour,” says Adrian Miller, agency co-founder and executive creative director. He adds, “We crafted an elaborate production to showcase a visual feast of interestingness aimed at entertaining, engaging, and inspiring action from viewers. The spot exudes the excitement felt by Simon’s fans and intends to evoke expression through a smile and/or a little chuckle.” Crowds of fans are shown admiring and cheering for Simon as he drives through the city. There’s even a helicopter tracking him along his route. Simon is later revealed as ‘The World’s Best Driver’ with huge fanfare, experiencing red carpet treatment, even attracting the attention of one of South Africa’s famous and highly regarded sports icons, Chad Le Clos. |
| 媒体类别 | 电视 |
| 长度 | |
| 制作公司 | Massïf |
| 导演 | Gordon Lindsay |
| Managing Partner | Prenneven Govender |
| 执行创意总监 | Adrian Miller |
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