| 标题 | Chasing |
| 广告公司 | Contrapunto BBDO Barcelona |
| 广告战役 | Chasing |
| 广告主 | DaimlerChrysler |
| 品牌 | Mercedes-Benz |
| Posted | 7月 2007 |
| 产品 | Clase A |
| 行业领域 | 轿车 |
| 广告口号 | Who's chasing who? |
| 剧情简介 | Portrait of an obsession Hugo Menduiña signs this advert for Mercedes where obsession disguises itself as paranoia. Using just one day for the shooting, the director has managed to build a true film noir story with a wise use of the codes that define this genre. Expressionist photography, ellipses full of sense and a tension loaded music serve all together to communicate a concept from Contrapunto agency inspired in psychological thrillers. A black car chasing the protagonist and alarming encounters in a parking create an atmosphere full of distress and paranoia. Only at the end the voice in off from an unknown character allow us to solve the puzzle... and no, this time the butler is not guilty. The production company Agosto presents us a thrilling story with an amazing plot twist... Whos chasing who? |
| 媒体类别 | 电视 |
| 长度 | |
| 市场 | 西班牙 |
| 创意总监 | Jaime Chavarri |
| 广告公司制片 | Javier Díaz |
| 美术指导 | Clara Hernández |
| 导演 | Hugo Menduiña |
| 制作公司制片 | Rafa Montilla |
| 摄影指导 | Santi Peyrona |
| 制作公司 | Agosto |
| 后期制作 | Infinia |
| 音乐公司 | Dr. Alick |