| 标题 | Judo |
| 广告公司 | McCann London |
| 广告战役 | Helping Protect What We Love Since 1933 |
| 广告主 | Reckitt Benckiser |
| 品牌 | Dettol |
| 首次发布日期 | 2021 / 6 |
| 行业领域 | 卫生及个人护理产品 |
| 剧情简介 | the integrated campaign reveals a new documentary-style approach for Dettol. At its centre are three 60” brand films, showcasing authentic, real-life stories of determination and commitment to the things that matter. The films star Ben and Alex, bike-mad brothers from Nottingham; Yasmin, the empowered heroine of The Saltley Stallions Women’s Football Club; and Catlin Leigh, rising Lancastrian judo star. |
| 哲学 | Dettol’s new UK brand campaign encourages us to tap into the passions that make us truly happy - and protect what we love doing most. |
| 媒体类别 | 电视 |
| 长度 | |
| 制作公司 | MindsEye |
| 音效 | Wave Studios |
| 导演 | MINDCASTLE |
| 后期制作 | Absolute |
| Marketing Manager | Luca Tamagni |
| Brand Manager | Justyna Dadal |
| Brand Manager | Hattie Lanz |
| 制作公司 | CRAFT |
| Agency TV Producer | Elin Tiberg |
| 创意总监 | Matt Crabtree |
| 创意团队 | Richard Holmes |
| 创意团队 | Simon Lotze |
| Managing Partner | Kate Modeland |
| Business Director | Naomi Beaumont |
| Global Strategy Director | Karen Crum |
| 客户企划 | Matilda Ruffle |
| 客户企划 | Ipeknaz Erel |
| 客户总监 | Elena Kalogeropoulos |
| 客户经理 | Sophie Grierson |
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- 品牌:
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- 广告公司:
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- 品牌:
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- 广告公司:
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- 广告公司:
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- 广告公司:
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- 广告公司:
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- 广告公司:
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