标题 | 2017 Lavazza Calendar |
Brief | The Lavazza calendar “We Are What We Live” was created in collaboration with Slow Food. It celebrates Asian coffee workers and those who work the land. Here, people become their environment. Their character and their spirit are shaped by the landscape and vice versa. Each of the 12 texts accompanying the shots are written in the first person, giving voice to the protagonist and the location at the same time. |
广告公司 | Armando Testa Group |
广告战役 | We are what we live - Woman |
广告主 | Lavazza |
品牌 | Lavazza |
Posted | 11月 2016 |
行业领域 | 咖啡,茶,巧克力饮料,早餐饮料 |
剧情简介 | We Are What We Live’ is a further development of the social responsibility project, started in 2015, that Lavazza dedicated to the Earth Defenders |
媒体类别 | Direct Marketing |
执行创意总监 | Michele Mariani |
创意总监 | Andrea Lantelme |
文案 | Stefano Arrigoni |
Graphic Designer | Michela Repellino |