标题 | The Wild Man |
广告公司 | Armando Testa Group |
广告战役 | #TheNewHumanity |
广告主 | Lavazza |
品牌 | Lavazza |
Posted | 12月 2021 |
行业领域 | 咖啡,茶,巧克力饮料,早餐饮料 |
剧情简介 | This is the campaign that invites to discover “The New Humanity”: the 2021 Lavazza Calendar. An artistic project that involves photographers, architects, poets, musicians, fashion designers and actors. A global reflection on post-lockdown humanity. |
问题 | "I cannot bear to live in a world that destroys natural resources" Luigi Lavazza, 1935.The aim of the company, from its founder to the present day, has always been to create a seamless cycle in which product and process innovation, qualitative excellence and sustainability feed off one another.That’s why we turned Calendar, the most important CSR project of Lavazza. |
媒体类别 | 平面 |
执行创意总监 | Michele Mariani |
创意总监 | Federico Bonenti |
文案 | Federico Bonenti |
创意总监 | Andrea Lantelme |
美术指导 | Andrea Lantelme |
Graphic Designer | Michela Repellino |
Account Management | Benedetta Buzzoni |
Account Management | Gina Graci |
摄影师 | Denis Rouvre |
摄影师 | Christy Lee Rogers |