| 标题 | We are what we live - Woman |
| 广告公司 | Armando Testa Group |
| 广告战役 | We are what we live - Woman |
| 广告主 | Lavazza |
| 品牌 | Lavazza |
| Posted | 11月 2016 |
| 行业领域 | 咖啡，茶，巧克力饮料，早餐饮料 |
| 剧情简介 | Lavazza, in partnership with Slow Food, was the main sponsor at “Terra Madre Salone del Gusto 2016” in Turin, the most important international event dedicated to food. The central theme of the event had a profound meaning: loving the Earth, by taking care of it, cultivating it, working it and defending it. Starting from this thinking we decided to celebrate the Lavazza coffee workers in relationship with their environment. People and their land are the same thing. So, in a certain sense, they are what they live. This was the main poster of the whole campaign. |
| 媒体类别 | 户外广告 |
| 执行创意总监 | Michele Mariani |
| 创意总监 | Andrea Lantelme |
| 摄影师 | Denis Rouvre |
| 制作公司 | THE BOX FILMS |
| 后期制作 | Julien Paris |
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