标题 | Murder |
标题 (原始语言) | #PostWisely |
广告公司 | Leo Burnett Middle East & North Africa |
广告战役 | #Postwisely |
广告主 | Emirates integrated Telecommunications Company |
品牌 | Du |
首次发布日期 | 2016 / 11 |
行业领域 | 电信服务 |
广告口号 | It’s Your Life. Until you share it. |
剧情简介 | The CampaignPost Wisely: It’s your life, until you share it. Everything is yours, until you share it. The second you share something you lose control over it and it is now public knowledge. From there on, the person can use that information against you. From valuable purchases, to your loved ones, everything can be an arsenal to the right criminal. The content was created to have the look and feel that looks like a movie, it feels like a trailer. It was done this way to make sure people consume the content the same way they would a movie or a TV show. The film reveals someone thinking out loud. They are talking to themselves, or at least so it seems. It’s a one-sided conversation with all answers and responses growing in intensity. It is only once we are close enough we reveal that they are scrolling through someone’s social media feed. |
媒体类别 | 电视 |
长度 | |
市场 | 英国 |
制作公司 | Stink Films |
制作公司 | Ninteen Twenty |
制作公司 | Lizard Post Production |
执行创意总监 | Andre Nassar |
创意总监 | Rafael Augusto |
创意总监 | John Smeddle |
美术指导 | Andre Nassar |
美术指导 | Rafael Augusto |
美术指导 | Mohannad Awameh |
美术指导 | Bruno Bomediano |
美术指导 | Roger Possatto |
文案 | John Smeddle |
文案 | Shadi Khermasho |
文案 | Rami Boraie |
导演 | Tom Green |
制片 | Zeina Daoud |
制片 | Elham Abi Rached |
制片 | Debbie Ninnis |
Head of Production | Shereen Mostafa |
客户主管 | Mahmoud Jaber |
客户企划 | Amir M. Zeitouni |
后期制作 | Dan Newton |
后期制作 | Ralph Matar |
客户经理 | Amir M. Zeitouni |
Chief Creation Officer | Bechara Mouzannar |
Digital Account Manager | Karim Mroueh |
Communications Director | Haytham Dayeh |
Digital Communication Director | Danielle Slim |
音效 | Factory Studios |
媒介总监 | Nivritti Ashok |
制作公司 | Starcom |
Associate Director | Raed Bou Hamdan |
Media Manager | Don-Jason Tungol |
Performance Manager | Feras Hamtini |
Performance Executive | Rabah Malas |
导演 | Samer Mazjoub |
Managing Director | Christopher Sparks |
Director Corporate Communications Projects & Sustainability Commercial | Humaida Alkhalsan |
Executive VP Brand and Communications | Hala Badri |
Corporate Manager | Rabab Al Abbas |
Manager Consumer Marketing Communications | Munira AlOsaimi |