标题 | A New York Minute |
广告公司 | Ogilvy Worldwide |
广告战役 | Tiffany & Co. — A New York Minute |
广告主 | Tiffany & Co. |
品牌 | Tiffany & Co |
首次发布日期 | 2015 / 4 |
行业领域 | 手表 |
剧情简介 | In the new spot, ‘New York Minute’ the historic foundations of hardwork and passion that New York City was built on are celebrated through visually captivating imagery and inspirational words. The film depicts triumphant people of NYC defying failure and discovering inspiration, showing that truly anything can happen in a New York minute. |
哲学 | The ad celebrates history, as over 150 years ago the founder of the historic jewelry brand, Charles Tiffany placed one of the first mainstay clocks in NYC outside of Tiffany & Co.’s store. Soon after, New Yorkers began setting their watches to the clock, which then set the pace of their busy lifestyles and the New York Minute was established. Today, Tiffany & Co. honors Charles Tiffany’s involvement in the New York Minute, with the new CT60 watch which was built by the Swiss, but actually inspired by the city that put horology on the map. |
媒体类别 | 电视 |
长度 | |
Sound Effects | Henryboy |
首席创意官 | Chris Garbutt |
Global CMO | Lauren Crampsie |
创意总监 | Debra Fried |
美术指导 | John Doyle |
Senior Copy Writer | Parker Sims |
联合创意总监 | Guido Boehm |
执行制片 | Maureen Phillips |
Senior Producer | Alexis Stember |
Executive Music Producer | Karl Westman |
Executive Group Director | Leyland Streiff |
客户主管 | Kat Bear Brown |
客户主管 | Aniella Opalacz |
制作公司 | Believe Media |
导演 | Bruno Aveillan |
Cinematographer | Tristan Sheridan |
Edit | VFX |
Music | "Waited for You" Slow Magic |