Insights from Worldwide Partners, Inc.

The agencies expand the network's capabilities in experiential, B2B and PR and work with clients like Disney, Verizon, Netflix and Oracle. 阅读更多

The marketing majority needs to re-examine agency models in the consolidation era. 阅读更多

While holding companies consolidate, the independent agency network expands capabilities, clients, and agencies after an epic 85 years in the biz 阅读更多

  Brand USA, a large tourism brand, awarded its media business to the independent media agency R&R on Dec. 15, following a review that formally began with an RFP issued Sept. 8. The business moved out of GroupM’s EssenceMediacom, and with the transition complete, R&R is now managing… 阅读更多

  What makes a top independent agency? It starts with independence. Not having to answer to shareholders or other divisions across a siloed, bureaucratic organisation means we have one agenda: yours. Know this: We’re going to push it. 100%. Like it’s our own. Just enough is never good enoug… 阅读更多