Contact Information

180 5th St., Suite 200
Huntington Beach California 92648
美国
电话: (+1) (714) 392-0054
电子邮箱:

Tim Fuhrman

Tim Fuhrman

Head of Business Development

电话: 714-392-0054


Basic Info

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 电子商务, 搜索引擎优化, 营销/创意服务, 购物者营销/销售点营销/销售促销, 直销/电话营销/数据库营销/客户关系管理, Experiential, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 媒介购买/企划, 事件营销/活动赞助, 品牌/产品开发, 包装/设计, Design, 战略与策划, 保健, 零售, 娱乐, 美容、时装、奢侈品, 消费者

成立年份: 2009

员工: 430

奖项: 33

创意作品: 130

客户: 19

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 电子商务, 搜索引擎优化, 营销/创意服务, 购物者营销/销售点营销/销售促销, 直销/电话营销/数据库营销/客户关系管理, Experiential, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 媒介购买/企划, 事件营销/活动赞助, 品牌/产品开发, 包装/设计, Design, 战略与策划, 保健, 零售, 娱乐, 美容、时装、奢侈品, 消费者

成立年份: 2009

员工: 430

奖项: 33

创意作品: 130

客户: 19

INNOCEAN Worldwide USA

180 5th St., Suite 200
Huntington Beach California 92648
美国
电话: (+1) (714) 392-0054
电子邮箱:
Tim Fuhrman

Tim Fuhrman

Head of Business Development

电话: 714-392-0054

Hyundai Drives Towards a More Sustainable Future with College Campus Campaign

Hyundai has collaborated with California universities to spread awareness about an issue affecting the state and the world at large, water sustainability. Students and faculty members from Pepperdine, Loyola Marymount University, and Santa Clara will be encouraged to participate in simple ways to better the environment through the Drive the Future: A Hyundai Experience marketing activation. 

 

The program will promote water sustainability through a unique tech-forward contest, offer a firsthand look at the future of electrified and fuel cell mobility, explore the importance of sustainable energy, and better prepare students to be leaders in areas of climate change and environmental sustainability

 

The Hyundai Fill it Forward Challenge is the centerpiece of the program. It is a contest between Pepperdine, LMU, and Santa Clara University with the winning school’s Office of Sustainability receiving a $100,000 grant. 

 

How it Works

Students and faculty members will receive branded water bottles and university-specific tags, connecting them to the Cupanion Fill it ForwardTM app which takes their reuse experience to a whole new level. Each time participants refill and scan their water bottles, a cup of clean water is given to someone in need and water based projects around the world get funding. The app will track the number of entries and the school with the most scanned refills will be named the winner, receiving a $100,000 grant to the Office of Sustainability. The contest will take place from November 4th to November 22nd. The winner will be announced on November 29th. Additional prizes will be awarded to the overall contest scan leader, weekly scan leaders, and daily scan leaders. 

 

“Making things better is at the heart of everything we do, which is why we created a program that not only spreads awareness about environmental sustainability but also makes a direct impact,” said Erik Thomas, sr. group manager, experiential marketing. “This program serves as the perfect platform to showcase our family of alternative fuel vehicles choices and our vision for the future to tomorrow’s buyers.”

 

Participants will be encouraged to post on social media when they refill with the campaign hashtag (#FillitForwardLMU, #FillitForwardPepp, #FillitForwardSCU). In addition, there will be a series of campus specific activations will be coordinated to spread the word on water sustainability and the university’s efforts including a ride and drive of Hyundai’s alternative fuel vehicles, student waste art exhibits, complimentary shuttle services, and sustainable tailgate parties. 

 

The Drive the Future: A Hyundai Experience activations are managed by INNOCEAN. Van Wagner Sports & Entertainment — the athletics multimedia rights holder for LMU, Pepperdine, and Santa Clara — secured the partnership with Hyundai.