Behind the Scenes
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Be The Fox
| 标题 | Toilets |
| 广告公司 | Be The Fox |
| 广告战役 | Dri-Pak Xmas |
| 广告主 | Dri-Pak |
| 品牌 | Dri-Pak |
| 首次发布日期 | 2023 / 11 |
| 行业领域 | 清洁用品、肥皂、洗涤剂 |
| 哲学 | Dri-Pak, a leading provider of traditional cleaning products, has unveiled its first ever Christmas advertising and marketing campaign created by Creative & Production Agency, Be The Fox, to show how the range of Kitchen cupboard soda crystals and bicarb products can help clean-up this Christmas. The multichannel retro-style creative uses handy ‘how-to’ films to show viewers how the products can help keep houses clean and tidy for festive hosting. A big green rubber glove, sporting a jaunty Santa hat, features in a miniature kitchen and living room to show Dri-Pak products working their magic on seven common festive cleaning scenarios; from removing red wine stains on the carpet and tackling burnt pans to cleaning greasy ovens and refreshing smelly fridges. All the fifteen second films are accompanied by a catchy jingle and handy instructions on-screen to help viewers remember the cleaning tips! The campaign will run until 31st January 2024 across TikTok, Meta, YouTube, Yahoo, Mail Online, Guardian Online and Teads and on Dri-Pak's social channels, leveraging the go-to media platforms for cleaning enthusiasts, influencers, and everyone in search of cleaning-up tips this Christmas. |
| 媒体类别 | 互动 |
| 长度 | |
| 制作公司 | Be The Fox |
| 导演 | James Eldridge |
| 创意总监 | Trak Ellis-Hill |
| 执行制片 | Megan Price |
| 客户经理 | Tanya Singh |
| 制片 | Tori Campbell-Eldridge |
| 摄影指导 | Jordan Kai Wright |
| 剪辑师 | Molly Noble |
| 媒介公司 | Root Media |
More Work
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- 品牌:
- The Fast 800
- 广告公司:
- Be The Fox
Wine
- 品牌:
- Dri-Pak
- 广告公司:
- Be The Fox
Dishwasher
- 品牌:
- Dri-Pak
- 广告公司:
- Be The Fox
Oven Cleaning
- 品牌:
- Dri-Pak
- 广告公司:
- Be The Fox
Burnt Pans
- 品牌:
- Dri-Pak
- 广告公司:
- Be The Fox
Greasy Pots
- 品牌:
- Dri-Pak
- 广告公司:
- Be The Fox
Fridge
- 品牌:
- Dri-Pak
- 广告公司:
- Be The Fox