标题 | Breast 2 |
广告公司 | FCB Lisbon |
广告战役 | Breast |
广告主 | Laço Foundation |
品牌 | Laço Foundation |
首次发布日期 | 2018 / 4 |
行业领域 | 疾病认知、救助机构 |
广告口号 | Look at yours. |
剧情简介 | Self-examination is key in breast cancer screening. Hence the idea of show why women need to look carefully at their own breasts. |
哲学 | "Look at yours." |
问题 | Breast cancer is the most common type of cancer amongst women. They should be watchful and self aware. |
结果 | Awareness for the problem and help women world-wide to be vigilant for this problem |
媒体类别 | 海报 |
创意总监 | edson athayde |
文案 | edson athayde |
美术指导 | Eduardo Tavares |
插图画家 | Marco Melgrati |