标题 | Ketchup A.I |
广告公司 | Rethink Communications Inc. |
广告战役 | Heinz A.I. Ketchup |
广告主 | Heinz |
品牌 | Heinz |
Posted | 11月 2022 |
行业领域 | 蛋黄酱,番茄酱,芥末 |
剧情简介 | With new artificial intelligence text-to-image programs taking over the internet, Heinz had to know – what does A.I. think ketchup looks like? It turns out that just like humans, A.I. prefers Heinz. |
媒体类别 | 案例研究 |
首席创意官 | Aaron Starkman |
首席创意官 | Mike Dubrick |
Chief Strategy Officer | Sean McDonald |
创意总监 | Xavier Blais |
文案 | Xavier Blais |
创意总监 | Zachary Bautista |
美术指导 | Zachary Bautista |
联合创意总监 | Geoff Baillie |
文案 | Geoff Baillie |
文案 | Aman Soin |
Interactive Designer | Alex Fleming |
Strategist | Julian Morgan |
Broadcast Producer | Alex Butt |
Broadcast Producer | Steph Walker-Wells |
Post Supervisor | Megan O’Connor |
Post Supervisor | Shannon Ing |
数字制片 | Sheldon Sam |
Print Producer | AJ Merrick |
Studio | Brad Kumar |
客户总监 | Jamie Sutherland |
客户总监 | David Greisman |
客户经理 | Ashlynn Labinaz |
剪辑师 | Tyler Erdelac |
剪辑师 | Anna Vershinina |
特效 | Dustin Gamble |
特效 | Jean-Nicolas Duval |
PR Company | Middle Child |
PR Company | Zeno |
Media Company | Carat |
Media Company | P57 |
Marketing Director | Megan Lang |