| 标题 | Anaconda |
| 广告公司 | Agencia Vena |
| 广告战役 | Let conservation not be a tale |
| 广告主 | We can be Heroes |
| 品牌 | We can be Heroes |
| 首次发布日期 | 2024 / 3 |
| 行业领域 | 慈善机构、基金、志愿者 |
| 剧情简介 | This March 21st, we commemorate the International Day of Forests, a date designated by the UN to raise awareness among the population about the importance of protecting and preserving our forests. Unfortunately, year after year, these good intentions remain mere words. Forest fires and the increasing deforestation are just some examples of how conservation becomes a mere tale. That's why we launched "Let conservation not be a tale", a campaign aimed at raising awareness about this issue and preventing the new forestry law, which contravenes constitutional provisions and mainly affects the biodiversity of the Amazon. Together, let's make conservation a reality! |
| 媒体类别 | 平面 |
| 创意总监 | Luis Leon |
| 创意总监 | Dennis Kuoman |
| 美术指导 | Luis Leon |
| 美术指导 | Rodrigo Moreno |
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