标题 | From Habitat to Community |
广告公司 | Rasic and Partners |
广告战役 | From Habitat to Community |
广告主 | European Union |
品牌 | The European Union in the framework of the project 'Law Enforcement and Demand Management of Wildlife in Asia' managed by UNODC |
首次发布日期 | 2021 / 3 |
行业领域 | 动物权利、安全及收养 |
广告口号 | Stop wildlife trafficking |
剧情简介 | This animated film highlights how the illegal removal of wild animals from their habitat brings health risks to communities around the world. It was created for the European Union in the framework of the project 'Law Enforcement and Demand Management of Wildlife in Asia' managed by UNODC. |
哲学 | We follow a group of animal traffickers as they remove wild animals from their natural habitat. They then transport the animals to a market. We reveal how the illegal trade of the animals has caused a zoonotic disease to spread throughout a community. |
问题 | Taking wild animals out of their habitat illegally brings health risks into communities. |
结果 | The film raises awareness of the health risks illegally traded animals can cause to communities throughout the world. It has been translated into multiple languages and is used as an education and awareness tool throughout the world. |
媒体类别 | 社交媒体 |
长度 | |
市场 | 泰国 |
创意总监 | Dejan Rasic |
创意总监 | Vanessa Zuppicich |
Advertising Agency | Rasic and Partners |
Social Change Agency | Love Frankie |
制作公司 | Rasic and Partners |
插图画家 | Nanami Cowdroy |
Designer/Animator | Bob Connelly |
音乐作曲家 | Johnny Green |
Sound Designer | Dave Robertson |