| 标题 | Spread Love |
| 广告公司 | FRED & FARID Los Angeles |
| 广告战役 | Longchamp X Robert Indiana |
| 广告主 | Longchamp |
| 品牌 | Longchamp |
| 首次发布日期 | 2023 / 10 |
| 行业领域 | 提包，皮革品，配件 |
| 问题 | LONGCHAMP X ROBERT INDIANA ICONIC ARTWORK MEETS A UNIVERSALLY BELOVED BAG Longchamp, in collaboration with creative agency FRED & FARID Los Angeles, is celebrating American artist Robert Indiana with a new collection featuring Indiana’s famed LOVE artwork onto its iconic Le Pliage® bag. With shared values of graphic simplicity, inventive design and optimistic colors, the collection and campaign combines the emotional resonance of Indiana’s universal message with the appeal of Longchamp’s Le Pliage®. Robert Indiana played a central role in the development of assemblage art, hard-edge painting and Pop Art with work that explores American identity and the power of language. |
| 媒体类别 | Web Film |
| 长度 | |
| 创意总监 | Sophie Delafontaine |
| Chief Executive Officer (CEO) | Jean Cassegrain |
| 广告经理 | Margaux Marshall Albaladejo |
| 广告经理 | Marie Coumes |
| 首席创意官 | Fred & Farid |
| 创意总监 | Chelsea Steiger |
| 美术指导 | Radouane Guissi |
| 美术指导 | Kiyomi Morrison |
| 广告公司制片 | Amanda Van Caneghem |
| 客户总监 | Sarah Silberstein |
| Strategy Director | Eileen Zhao |
| 导演 | Tom Johnson |
| 导演 | Sam Johnson |
| 摄影师 | Tom Johnson |
| 摄影师 | Sam Johnson |
| 制作公司 | mini title |
| 音乐公司 | Actual Magic |