标题 | Moldy Whopper (Day 28) |
Brief | The food industry, particularly fast food, is full of additives. But the last 3 years Burger King have removed 8,500 tons of artificial preservatives Globally. To send an important message, also to the fast food industry, Burger King showed its iconic Whopper molding for up to 35 days.Campaign traveled the globe and was lively talked about in the real world. |
广告公司 | Ingo |
广告战役 | Moldy Whopper |
广告主 | Burger King |
品牌 | Burger King |
Posted | 12月 2020 |
行业领域 | 餐馆与快餐 |
剧情简介 | The food industry, particularly fast food, is full of additives. But the last 3 years Burger King have removed 8,500 tons of artificial preservatives Globally. To send an important message, also to the fast food industry, Burger King showed its iconic Whopper molding for up to 35 days.Campaign traveled the globe and was lively talked about in the real world. |
媒体类别 | 平面 |
执行创意总监 | Björn Ståhl |
美术指导 | Max Hultberg |
文案 | Magnus Ivansson |
客户企划 | Simon Stefansson |
客户总监 | Rickard Allstrin |
客户经理 | Mia Melani |
Final Art | Åsa Eklund |
Final Art | Alexander Lundvall |
Tech Director | Stefan Kindgren |
Global Chief Creative Officer | Pancho Cassis |
Managing Partner | Pancho Cassis |
集团创意总监 | Fernando Pellizzaro |
集团创意总监 | Jean Zamprogno |
美术指导 | Camilo Jiménez |
美术指导 | Sergio Takahata |
客户总监 | Stefane Rosa |
执行制片 | Carlos Torres |
首席创意官 | Eduardo Marques |
首席创意官 | Jorg Riommi |
执行创意总监 | Pablo Dachefsky |
美术指导 | Ivan Montebello |
文案 | PABLO MURUBE |
摄影师 | Pål Allan |
Food Stylist | Anna Lindblad |