Victor Trifan
Senior Art Director at
Bucharest, 罗马尼亚
标题ANAIS - Isolate Violence
BriefWhile social distancing did help Romania’s overburdened healthcare system, another dangerous virus was spreading in people’s homes. Domestic violence had registered a surge, as abusers spent more time in uninterrupted contact with their victims. Sometimes in the same room, as more than 55% of Romanians live in overcrowded homes. The income insecurity triggered by the economic crisis led to even more pretexts for violence.So, as everyone only paid attention to COVID-19 related news, we have subverted the popular imagery associated with the virus, microscopic images and social distancing infographics to paint the grim story of the domestic abuse virus wreaking havoc behind closed doors.
广告公司
广告战役 #IsolateViolence
广告主 Anais Association
品牌 Anais Association
Posted1月 2021
行业领域 反对家暴、性虐待
剧情简介 An anti-domestic violence Romanian NGO
媒体类别 互动
执行创意总监
集团创意总监
美术指导
美术指导
文案
文案
客户经理
Client Services Director

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