标题 | The Mountain Intervention |
广告公司 | Beta Collective |
广告战役 | The Mountain Intervention |
广告主 | Anheuser-Busch |
品牌 | Patagonia |
Posted | 9月 2022 |
行业领域 | 啤酒,苹果酒 |
哲学 | The peak of your career or, perhaps, an even higher peak? Highliners perform a breathtaking feat in Sao Paulo between two skyscrapers to create an unexpected OOH. “The Mountain Intervention”, from Cerveza Patagonia, wants to get people to reflect about their priorities in life. In the middle of the chaos of Sao Paulo, the busiest city in Brazil, 135 metres up in the air, athletes walk along a 125-metre highline to get people to reflect about the way they live their lives in big cities. |
媒体类别 | 案例研究 |
长度 | |
创意总监 | Bernardo Tavares |
美术指导 | Leandro Bechara |
文案 | Bernardo Tavares |
Head of Marketing | Daniel Silber |
Marketing Manager | Eduardo Fernandes |
制片 | Samantha De Freitas Vieira |
Location Producer | Eduardo Bitar |
Production Director | Marcelo Colaiacovo |
摄影指导 | Rod Cauhi |
Drone | Alberto Kalin |
Drone | Youssef Matulaitis |
Drone | Felipe De Oliveira Moreno |
Drone | Ricardo Cachone Zanzarini |
Drone | Laurent Ceglia |
Drone | Daniel Hafez |
Drone | Beto Albertin |
Drone | Luiz Ricardo De Oliveira Freitas |
音效制作 | Estúdio Casa Da Árvore |
Voice Talent | Charles King |
Soundtrack | Pedro Penna |
Soundtrack | Pedro Turcão |
剪辑师 | Daniel Crepaldi |
Sound Design and Mix | Pedro Penna |
Sound Design and Mix | Pedro Turcão |
制片 | Claudia Rodrigues |
Content Photography Direction | Murilo Vargas De Vasconcelos Cançado |
Highline Producer | Ana Paula Brucker |
摄影师 | Gustavo Oliveira |
Athlete | Allison Ferreira De Oliveira |
Athlete | Andreza Pereira Monteiro |
Athlete | Gustavo Souza Féo De Oliveira |
Athlete | Joel Soares Da Silva |
Athlete | Jurandy Ferreira De Melo Junior |
Athlete | Matheus Stoco Vidal |
Athlete | Monique Paredes |
Athlete | Paloma Cristine Galvão Cardoso |
Athlete | Vinicius Cauhy |