| 标题 | IMARS Cinema |
| 广告公司 | Tencent |
| 广告战役 | IMARS Cinema |
| 广告主 | Tencent |
| 品牌 | TENCENT YOUTH SCIENCE FESTIVAL |
| Posted | 7月 2020 |
| 行业领域 | 广告与传播 |
| 剧情简介 | IMARS CINEMA explores if there is water on Mars. In order to involve students from the rural Northwestern part of China, Tencent constructed a cinema on wheels and visited 10 middle and elementary schools within two months. The cinema resembles a space capsule, creating an immersive rocket-launching experience for the students. The video is projected on the glass window so students can enjoy learning through the beauty of technology. |
| 媒体类别 | Interactive Outdoor Experience |
| 长度 | |
| 设计师 | Zhenghan Cai |
| 设计师 | Scott Xie |
| 设计师 | Mogo Wu |
| 执行创意总监 | Akae Wang |
| 导演 | Scott Xie |
| Director of Art Production | Zhenghan Cai |
| 执行制片 | Joan Wang |
| 广告公司制片 | Ahjan Huang |
| 剪辑师 | Kimi Huang |
| 剪辑师 | Dong Xie |
| 文案 | Zita Zou |
| 摄影指导 | Ximen Lu |
| PR & Communications Director | Vincent Li |
| Brand Director | Derek Song |
| Brand Manager | Justin Lu |
| Brand Manager | Ninaw Lin |
| 美术指导 | Ivy Huang |