标题 | The Offline Playlist |
广告公司 | 360i |
广告战役 | The Offline Playlist |
广告主 | New Orleans Tourism Marketing Corporation |
品牌 | New Orleans Tourism Marketing Corporation (NOTMC) |
Posted | 4月 2020 |
行业领域 | 目的地(国家与地点) |
剧情简介 | First, we created a playlist that reflected the true sound of the city, as defined by years of listener habits. Then, we performed the playlist live, from start to finish, in its original order, at the iconic Preservation Hall, for lucky fans who followed it. The result was a first-of-its-kind, star-studded concert that reimagined what it meant to make a playlist in the first place. The lineup included Jon Batiste (Late Show with Stephen Colbert), Irma Thomas, Curren$y, Mannie Fresh, Alynda Segarra, Boyfriend, Dirty Dozen Brass Band, and other local stars who collectively make up six Grammy nominations, seven platinum albums, 23 Hot 100 singles, and more than 100 million Spotify streams. In total, the project produced a historic concert, live album, sponsored Spotify content, broadcast commercials, out of home, social and influencer content, and a full-length documentary which has embarked on an international festival tour. |
媒体类别 | 其他 |
长度 | |
New Orleans Tourism President & CEO | Mark Romig |
New Orleans Tourism VP Marketing & Special Events | Jeremy Cooker |
首席创意官 | Menno Kluin |
执行创意总监 | Frank Cartagena |
执行创意总监 | Sam Shepherd |
创意总监 | Andrew Hunter |
创意总监 | Doug Murray |
AssociateCopywriter | Christian Napolitano |
AssociateArt Director | Taylor Roberts |
设计师 | Brian Gartside |
设计师 | Sophia Del Plato |
客户总监 | PJ Sibille |
EVP Media | Scott Daly |
Media Supervisor | Melissa Flaherty |
Media Manager | Liana Comito |
Strategy Director | Leslie Brennan |
Senior Director Influencer Marketing | Scott Slattery |
PR | Scott Slattery |
Manager Influencer Marketing | Emily Rizzo |
PR | Emily Rizzo |
执行制片 | Carly Salaman |
Business Affairs | Linda Ferrara |
制作 | 11 Days |
执行制片 | Shelby Hunter |
导演 | Brian |
制作公司制片 | Cindy Fertitta |
DP | Natalie Kingston |
剪辑师 | Pete Slife |
动画 | Michelle Morris |
Mix | Carl Mandelbaum |
着色 | Kath Raisch |
摄影 | Danny Clinch |
摄影 | Justen Williams |