| 标题 | Unbreakable |
| Brief | “Unbreakable” is a visual metaphor of the NTM experience. Based on actual NTM patient experiences, the film opens on Barbara the Bunny, a plush toy fabricated in a magical factory. When she comes alive, she realizes something is not quite right as she begins to cough, splitting a piece of her fabric in the process. Barbara is expelled from the factory by “Quality Control” and from there, we follow in her journey across the city desperately seeking a specialist for her situation. To her relief, a sweet toy repair shop owner knows just exactly what to do. |
| 广告公司 | Area 23, An IPG Health Company |
| 广告战役 | Unbreakable |
| 广告主 | Insmed |
| 品牌 | Insmed |
| 首次发布日期 | 2021 / 1 |
| 行业领域 | 保健与医药产品 |
| 剧情简介 | “Unbreakable” is the story of Barbara the Bunny. When she begins to persistently cough, “Quality Control” at the toy factory labels her “defective,” and so her search for treatment begins. She goes from shop to shop to no avail, until she discovers a loose string of yarn that takes her on a magical journey across town and into the arms of a toy repair shop owner. |
| 媒体类别 | 电视 |
| 长度 | |
| 首席创意官 | Tim Hawkey |
| 集团创意总监 | Chris Bernesby |
| 集团创意总监 | Joe Capanear |
| 创意总监 | Paul Harrington |
| 联合创意总监 | Jennifer Harrison |
| 联合创意总监 | Kristen Bell |
| 联合创意总监 | Corinne Feight |
| 文案 | Sasha Mishkin |
| Group Executive Producer | Chinkara Singh |
| 联合创意总监 | Ronnie Caltabiano |
| Management Director | Martha Simpson |
| 客户总监 | Jack OShaughnessy |
| Integrated Producer | Kevin Mullucks |
| Broadcast Business Manager | Helen Hathiramani |
| 制作公司 | Roof Studio |
| 创意总监 | Guto Terni |
| 创意总监 | Vinicius Costa |
| 创意总监 | Lucas Camargo |
| 执行制片 | Marcus Lansdell |
| Head of Production | Vanderlei Santana |
| 3D Lead | Heber Conde |
| 3D Team | Bruno Celegao Monteiro |
| 动画 | Alex Ferreira |
| 动画 | Andrea Delfino |
| 动画 | Bruna Berford |
| 动画 | Bruno Santos |
| 动画 | Christian Weckl |
| 动画 | Daniel oliveira |
| 动画 | Emerson Manfrin |
| 动画 | Francisco Catão |
| 动画 | Hannry Pschera |
| 动画 | Jesiel Almeida |
| 动画 | Jonathan Edward |
| 动画 | Jorge Zagatto |
| 动画 | Leonardo Felix |
| 动画 | Leonidas Maciel |
| 动画 | Marcio Nicolosi |
| 动画 | Matheus Caetano |
| 动画 | Rodrigo Dutra |