| 标题 | New Kid |
| Brief | When a little girl from Ireland arrives at a new school in the United States, a little boy develops an instant crush on her. But how to win her heart? He finds a book of Irish poetry, Irish wild flowers, a tin whistle – apparently a traditional Irish instrument – and most importantly, some Kerrygold Irish cheese. The next day at lunch, he presents the snack and the wild flowers. And they become best friends, already. |
| 广告公司 | Energy BBDO |
| 广告战役 | New Kid |
| 广告主 | Kerrygold |
| 品牌 | Kerrygold |
| Posted | 5月 2017 |
| 行业领域 | 奶制品和鸡蛋 |
| 剧情简介 | "New Kid" illustrates the lengths we'll go in order to make someone feel welcome. We meet a young boy who is swept off his feet by the arrival of an Irish girl in his American classroom. We follow him as he embarks on a journey, in search of a simple way to make her feel included and at home in her new country. The boy bravely enters unfamiliar places, at times putting his pride on the line, all in an attempt to make a connection with a stranger. Our film ends with a charming and unexpected gesture that brings two worlds together. |
| 媒体类别 | 影视 |
| 长度 | |
| 制作公司 | Biscuit Filmworks LA |
| 导演 | Aaron Ruell |
| 执行制片 | John Pratt |
| 首席创意官 | Andrés Ordóñez |
| 创意总监 | Amy Ditchman |
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