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Arielle Mulgrew
Arielle Mulgrew
Social Content Writer at MullenLowe US
美国
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标题Burger King | Ring King
广告主 Burger King
品牌 Burger King
首次发布日期 2019 / 1
剧情简介 *THIS WAS NOT A PARTNERSHIP WITH RING.

It was just another day scrolling through Twitter when we noticed there was an influx of fun and playful doorbell camera content being shared to Twitter and Instagram.

We thought to ourselves, “what if we ‘hack’ doorbell camera footage by sending the King to random houses with doorbell cameras…”

So to announce our partnership with UberEats, we sent the King to 300 unsuspecting homes in LA with doorbell cameras in hopes that the owners would share their content to social. And share it they did.
媒体类别 案例研究
Copywriter Social Media

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