| 标题 | More Than You Can Imagine 1 |
| 广告公司 | BBH Shanghai |
| 广告战役 | More Than You Can Imagine |
| 广告主 | Carabao Energy Drink |
| 品牌 | Carabao |
| 首次发布日期 | 2018 / 9 |
| 行业领域 | 软饮料，奎宁水 |
| 哲学 | Energy drink brand, Carabao is promoting the “green energy” burst people experience after drinking the product in a campaign targeting Chinese men. The campaign includes a series of quirky spots featuring young men in everyday situations, such as the office or in the crowd at a sports event, who capitalise on the extra burst of energy they receive from the drink. The integrated campaign is targeting 18 to 35-year-old men, with a series of TV, online, print, point-of-sale and social executions, which will run until the end of the year. |
| 媒体类别 | 电视 |
| 长度 | |
| 首席创意官 | Arthur Tsang |
| 执行创意总监 | Yinbo Ma (ECD) |
| GCD | Haoxi Lu |
| 联合创意总监 | Blue Lu |
| Business Director | Arto Hampartsoumian |
| Business Director | Charlotte Sng |
| 客户经理 | Jane Chen (AD) |
| 客户经理 | Siying Goh (AAD) |
| 客户经理 | Joy Min (AM) |
| Planner | Matt Nolan (PD) |
| Planner | Jessie Wu |
| 制作公司 | Black Sheep Studios |
| Co-production | A New Life Films and NakiD |
More Work
SEE ALLNursery
- 品牌:
- Bloodline: Heroes of Lithas
- 广告公司:
- BBH Shanghai
Delivery
- 品牌:
- Bloodline: Heroes of Lithas
- 广告公司:
- BBH Shanghai
More Than You Can Imagine 2
- 品牌:
- Carabao
- 广告公司:
- BBH Shanghai