标题 | The V.O.D.K.A. Conference |
广告公司 | McGarrah Jessee |
广告战役 | Vodka is for Fun |
广告主 | Heaven Hill Distilleries |
品牌 | Deep Eddy Vodka |
首次发布日期 | 2023 / 8 |
行业领域 | 含酒精类饮料 |
剧情简介 | Deep Eddy Vodka - one of the fastest growing premium spirits in the U.S. - will host the first-ever V.O.D.K.A. Conference on August 25th. It’s a fake, online conference designed for workers who are craving time off for fun experiences. The V.O.D.K.A. Conference (an acronym for Virtually Optimized Developmental Knowledge Assembly) will block your calendar so you can go have fun with your friends instead. The activation is Deep Eddy’s first initiative under its new brand platform, “Vodka is for Fun,” which is all about reminding the world of the greatness of vodka; it’s the spirit that gets along with everyone. What else can turn the juice of a tomato into instant good times, or make a martini the non-elderly will desire? Alone among the spirits, vodka stands for what all adults of drinking age really need out of a drink or two: an easy-going, ever-versatile, all-around good time. Bourbon is for thinking. Scotch is for business. Tequila is for trouble. But vodka? Vodka is for fun. |
媒体类别 | Web Film |
长度 | |
后期制作 | Digital Domain |
Chief Marketing Officer (CMO) | Matt Blevins |
Senior Brand Manager | Julie Cole |
首席创意官 | Tim Roan |
执行制片 | Laura Busino |
后期制作 | Cut+Run |
后期制作 | Jogger Studios |
执行制片 | Bebe Baldwin |
剪辑师 | Andrea Mendoza |
Head of Production | Diana Cheng |
Colorist | Adolfo Martinelli |
Brand Manager | Kathryn Finn |
创意总监 | Chris Barnad |
创意总监 | Howard Shows |
美术指导 | Ben Estus |
Designer | Jerad Nun |
Strategy Director | AJ Hickcox |
Group Brand Director | Lauren Heffern |
项目经理 | Josh DeFord |
Motion Graphics | Clark Moreland |
Marketing Director | Stephen Boidock |
制片 | Cece Melton |
Assistant Editor | Jose Antonio Michelena |
VP | Hannah Venhoff |
Sr. Copywriter | Bryson Schmidt |
Sr. Producer | Jon Buss |
Sr. Strategy | Meredith Makhoul |
Brand Supervisor | Brooke Jocson |
Sound Design & Mix | Chris Erlon |