Sven Vanhee
Offline Editor at FamousGrey
Groot-Bijgaarden, 比利时
标题Volvo Blind Spot Billboard
广告公司
广告战役 Volvo Blind Spot Billboard
广告主 Volvo
品牌 Volvo
首次发布日期 2021 / 1
行业领域 汽车配件与服务
剧情简介 The blind spot is one of the main causes of serious or fatal bicycle accidents. To prevent this, Volvo released the first blind spot detector on the market back in 2004. Like all Volvo innovations, this one is not patented, enabling any car manufacturer to equip their models with it. With the increasing number of cyclists in cities (+64% by 2020) and the rising number of accidents (+16% by 2020), Volvo is reviving the importance of its BLIS (Blind Spot Information) system. But instead of advertising it, Belgian advertising agency FamousGrey and Volvo chose to equip their advertising with it so that everyone can benefit from it.
媒体类别 Digital Billboard/Poster
长度
广告经理
广告经理
创意总监
创意团队
创意团队
客户总监
客户经理
客户主管
Experience Director
数字设计
Digital Strategist
RTV
制作公司
导演
摄影指导
执行制片
制作公司制片
后期制作
剪辑师
Sound Engineer
制作
项目经理
3D Artist
Development
媒介公司
Media Team

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