标题 | NIKKEI Blend |
广告公司 | Dentsu Inc. |
广告战役 | NIKKEI Blend |
广告主 | NIKKEI Inc. |
品牌 | NIKKEI |
首次发布日期 | 2019 / 3 |
行业领域 | 银行与金融服务、投资、证券服务 |
剧情简介 | The Nikkei Stock Average is one of the most important indexes of the Japanese economy. But its fluctuations are mostly irrelevant to the general public. So what if the index was linked to their daily lives? Even those who don't read the morning business pages tend to start their day with coffee. Enter Nikkei Blend, the first coffee whose taste changes with the stock market. Based on real-time Nikkei Stock Average data, the coffee gets stronger or weaker as prices rise or drop. The project literally gave people a taste of the economy. |
媒体类别 | Interactive Outdoor Experience |
长度 | |
创意总监 | Kazuhiro Shimura |
美术指导 | Yusuke Imai |
客户企划 | Ryo Seki |
文案 | Ryo Sasaki |
客户企划 | Junta Yoshikawa |
客户经理 | Kikuchi Miki |
客户经理 | Togo Fujii |
制作公司制片 | Takashi Kibe |
制作公司制片 | Tatsuya Murayama |