Annabelle Claverie
PR & Trafic Manager at Archibald & Abraham, Paris
Paris, 法国
标题Blind job
广告公司
广告战役 A job for me
广告主 Association Valentin Haüy
品牌 Association Valentin Haüy
首次发布日期 2023 / 11
行业领域 疾病认知、救助机构
剧情简介 Socially-led creative agency, We Are Social France, has launched ‘A Job for Me’ campaign for the Valentin Haüy Association to expose the challenges faced in the workplace by blind or visually impaired individuals. The film is aired during European Disability Employment Week (November 20-26, 2023) which takes place this week.
The ‘A Job for Me’ film created by We Are Social France uses humour to highlight the difficulties faced by visually impaired individuals when searching for work covering everything from non-adapted job advertisements to companies' reluctance to hire them.
Today in France, 70%* of visually impaired individuals are unemployed - an alarming figure that illustrates the uphill battle faced by many individuals in finding employment. With this film, the Valentin Haüy association aims to raise awareness among the general public and recruitment companies so that real equal opportunities for employment can finally exist.
The Valentin Haüy Association has been supporting visually impaired individuals for over 130 years to help them gain autonomy through accessible training or professional reintegration programs, offering real job prospect
媒体类别 Web Film
长度
Managing Director
创意总监
文案
美术指导
Group Account Director
客户经理
Senior Producer
TV Production
动作设计
Production Studio

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