| 标题 | The Australian full page |
| 广告公司 | Archibald / Williams |
| 广告战役 | The informed Australian |
| 广告主 | The Australian |
| 品牌 | The Australian |
| 首次发布日期 | 2017 / 3 |
| 行业领域 | 报纸、杂志、书籍 |
| 广告口号 | The Australian. For the informed Australian. |
| 剧情简介 | The Australian is launching a new campaign which places the newspaper at the forefront of truth in a time of 'abundant content'. The campaign, 'The informed Australian', comes off the back of a reportedly strong year for the newspaper, under the lead of editor-in-chief Paul Whittaker. Whittaker says: “In this era of abundant content, it is more important than ever for a news brand such as The Australian to be bold and fearless in the pursuit of truth.” |
| 媒体类别 | 报纸 |
| 美术指导 | Chris Wilson |
| 执行创意总监 | Matt Gilmour |
| 制片 | Liz Nunan |
| 设计师 | andy reynolds |
| 文案 | Tom Selby |
| Group Account Director | Liz Ainslie |
| 客户总监 | Natalie Martin |
| 客户经理 | Amy Grant |
| 音效 | Nylon Studios |
| TV Production | Collider |