摄影指导
at
Leopard Production
| 标题 | Zlaty Bazant 73 |
| Brief | Slovakia’s Zlaty Bazant 73 is the revamp of a beer that had its heyday when Czechoslovakia was still on the map. To place the product in context, the launch campaign evokes the sights, sounds and textures of the beer’s glory years: the 1970s. We see “modern” conveniences like highways, apartment blocks and rotary telephones. The beer is also a symbol of innovation, and people queue outside grocery stores to get their hands on some. Take a sip of the Seventies with Zlaty Bazant 73. |
| 广告公司 | Wiktor Leo Burnett, s.r.o. |
| 广告战役 | Zlaty Bazant 73 |
| 广告主 | Heineken |
| 品牌 | Zlaty Bazant 73 |
| Posted | 11月 2016 |
| 行业领域 | 啤酒，苹果酒 |
| 剧情简介 | Zlaty Bazant 73 in an original bottle and a label from 1973 recieved a campaign which looked like it’s been brought back from the 70‘s. For a serie of TV films we invited a legendary DOP Dodo Simoncic who shot the most acclaimed movies in the 70’s. |
| 媒体类别 | 电视 |
| 创意总监 | Stefan Andrejco |
| 文案 | Martin Keder |
| 美术指导 | Stefan Andrejco |
| 摄影指导 | Dodo Simoncic |
| 制作公司 | Leopard Production |
| 导演 | Jonas Karasek |
| Strategist | Vladimir Lefik |