| 标题 | Train V. Plane |
| 广告公司 | TMW Unlimited |
| 广告战役 | Do It Better |
| 广告主 | Virgin Trains |
| 品牌 | Virgin Trains |
| 首次发布日期 | 2016 / 10 |
| 行业领域 | 航空公司、机场、铁路、公交、渡轮和邮轮运输 |
| 广告口号 | A far better ride |
| 哲学 | TMW Unlimited has created a risqué digital campaign for Virgin Trains to really make people reconsider their travel choices. The two online videos feature couples discussing what at first appears to be their sex lives – confessing more and more outrageous practices – until it becomes clear they’re actually talking about travel. In each film, one couple discusses their blissful journeys by train, while the other couple shares the disappointment and discomfort of their ‘experiences’ when flying or driving. |
| 媒体类别 | 影视 |
| 长度 | |
| 制作公司 | Salt TV |
| 创意总监 | Dave Willis |
| 创意总监 | Luke Clark |
| 客户总监 | Clare Franks |
| 广告公司制片 | Tracy Woodford |
| 导演 | Nick Collett |
| 制片 | Zoe Waller |
| Sound Design | Simon Buck |