| 标题 | Horse |
| Brief | Unfortunately, many animals are still treated poorly in Switzerland. The suffering of these animals was condensed down to the message: Some animals are treated like garbage. To illustrate this, the animals were depicted so that they bear a striking resemblance to rubbish bags. Naturally, not a single hair on an animal was bent. All pictures were computer-generated in Carioca Studios in Bucharest. |
| 广告公司 | Ruf Lanz Werbeagentur |
| 广告战役 | Some animals are treated like garbage |
| 广告主 | Foundation Tier im Recht |
| 品牌 | Foundation Tier im Recht |
| Posted | 11月 2018 |
| 行业领域 | 动物权利、安全及收养 |
| 剧情简介 | The Swiss foundation "Tier im Recht" (Rights for Animals) fights for animal-friendly laws and their strict enforcement in Switzerland. |
| 媒体类别 | 平面 |
| 制作公司 | Visualeyes International AG |
| 创意总监 | Danielle Lanz |
| 创意总监 | Markus Ruf |
| 文案 | Markus Ruf |
| 美术指导 | Isabelle Hauser |
| 客户主管 | Linda Egloff |
| Digital Artwork | Carioca Studio |