| 标题 | Imprisoned Children - Pullover |
| 广告公司 | lew'lara\TBWA |
| 广告战役 | Imprisoned Children |
| 广告主 | Save the Children |
| 品牌 | Abrinq Foundation - Save the children |
| 首次发布日期 | 2015 / 4 |
| 行业领域 | 机构/公益组织/非盈利组织 |
| 剧情简介 | Abrinq Foundation - Save the children launches international campaign against child labour in the fashion industry.The top model Carol Ribeiro is one of the stars of the Save the children worldwide campaign against child labour in the fashion industry.The photos were inspired by the glamorous editorials created for the big brands, but when you look closely, you can see a child imprisoned inside the photos. Carol was photographed by Jacques Dequeke, but also photographers such as Henrique Gendre, Gil Inoue, Jairo Goldflus e Daniel Klajmic, whose names are frequently associated with the front covers of fashion magazines took part in the campaign. The idea of the campaign is not to criticise the fashion world, but to make people realize that this crime is closer to the consumer than people think. The campaign still counts on the support of PR and the social networks, inviting instagram users to post images with the hashtag #dress4good , thus increasing the magnitude of the message,making more and more people aware about this serious problem. |
| 媒体类别 | 报纸 |
| 首席创意官 | Manir Fadel |
| 执行创意总监 | Felipe Luchi |
| 文案 | Gabriel Sotero |
| 美术指导 | Rodolfo Fernandes |
| Artist Representative | Maria Pestana |
| 客户经理 | Maira Bandeira |
| Planning Team | Renata D'Avila |
| Planning Team | JULIANA BARTORILLA |
| 音乐公司 | Luiz Ritton |
| Media Team | Fabian Mattua |
| Media Team | Mariana Oliboni |
| Art Buyer | Alessandra Sarilho |
| Art Buyer | Sabino |
| Art Buyer | Caio Lobo |
| Art Buyer | Natasha Latronico |
| 摄影师 | Jacques Dequeker |
| 摄影师 | Jairo Goldflus |
| 摄影师 | Gil Inoue |
| 摄影师 | Daniel Klajmic |
| 摄影师 | Henrique Gendre |
| Graphics | Marcos Pedra |
| Graphics | Alexandro Coelho |
| Strategist | Victor Alcântara da Graça |
| 广告经理 | Yeda Mariana Rocha de M. Pereira |
| 广告经理 | Denise Maria Cesario |