标题 | Martine Makes a Comeback With the Belgian Alzheimer League |
广告公司 | Publicis Brussels |
广告战役 | Martine Makes a Comeback With the Belgian Alzheimer League |
广告主 | Alzheimer Liga |
品牌 | Alzheimer Liga |
首次发布日期 | 2019 / 9 |
行业领域 | 疾病认知、救助机构 |
剧情简介 | Alzheimer’s disease is often difficult to understand. Especially for children. How do you explain why grandfather forgets your name, or why grandmother doesn’t recognise you? That’s why Publicis Brussels wrote a children’s book in collaboration with the Belgian Alzheimer League and publisher Casterman. But not just any book. Martine and her confused grandpa is a special edition of Martine about Alzheimer’s disease based on true stories of Alzheimer patients |
媒体类别 | 平面 |
美术指导 | Daniel van den Broucke |
创意总监 | Willem De Wachter |
创意总监 | Kwint De Meyer |