Sara Touma
制片 at The Talkies
Dubai, 阿拉伯联合酋长国
标题Happy No Mother's Day
广告公司
广告战役 Happy No Mother's Day
广告主 SOS Children's Villages International
品牌 SOS Children's Villages International
首次发布日期 2015 / 11
行业领域 人权
剧情简介 November 9th is World Orphan's Day. Few people know about this but 132 million kids around the world do. To raise awareness of this day in the gulf area and find support to continue providing motherly care, love and protection for these children in need, SOS Children's Villages International has created No Mother's Day, a campaign that asks people to support it today so no child feels like an orphan tomorrow.The cast is entirely SOS Children's Villages orphans from the houses in Lebanon, and it was shot in Beirut. The campaign teaser launched a week ago on social media, magazines, OOH, online banners, radio and tv bumpers.We invited people to celebrate No Mother's Day this November 9th. The whole headline of this campaign "Happy No Mother's Day" has obviously caused a mixed reaction amongst the audience where people do not understand why we wouldn't want to celebrate moms. The online film was released on the date, revealing the whole campaign. #happynomothersday 
媒体类别 影视
长度
首席创意官
创意总监
Concept
Concept
文案
文案
美术指导
客户总监
客户经理
Planning Supervisor
Planning Supervisor
Head of Production
广告公司制片
制作公司
导演
执行制片
制片
摄影指导
音乐作曲家
Account Manager DAN
Associate Creative Direction DAN

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