| 标题 | KAYAK Travel Hacks |
| 广告公司 | The Adventures Of |
| 广告战役 | KAYAK Travel Hacks |
| 广告主 | KAYAK |
| 品牌 | Kayak |
| 首次发布日期 | 2015 / 9 |
| 行业领域 | 广告公司 |
| 广告口号 | BRINGING BACK THE TECH MOJO |
| 剧情简介 | KAYAKBRINGING BACK THE TECH MOJOIf you want to search for flights and hotels, KAYAK compares over hundreds of websites so all you have to do is search on KAYAK. But did you know KAYAK has many more tools to make your travel planning and managing as enjoyable as the searching process. We developed KAYAK Travel Hacks, the global expert How-To video platform that shows you exactly what the tools can do and how to use them. So you don’t need to ask anyone else for their expert opinion.The videos were also accompanied by a tight media plan and global distribution strategy targeting the key people and places on all corners of the interwebs, so that we could bring the videos to the right frequent travellers most likely to find the content relevant. |
| 哲学 | A global content platform that features KAYAK's tools: Travel Hacks. |
| 问题 | The online travel space is crowded and differentiation amongst travel providers is tough. |
| 结果 | Differentiation |
| 媒体类别 | Web Film |
| 长度 | |
| 市场 | 法国, 德国, 瑞士, 英国, 意大利, 西班牙 |
| 更多信息 | www.kayak.com |
| 执行创意总监 | Leila El-Kayem |
| 战略企划总监 | Sophie Mayer |
| Brand Manager | Christina Gross |
More Work
SEE ALLKAYAK Travel Hacks
- 品牌:
- Kayak
- 广告公司:
- The Adventures Of
KAYAK Travel Hacks
- 品牌:
- Kayak
- 广告公司:
- The Adventures Of