标题 | The Boobless Babe |
广告公司 | Accenture Song DK |
广告战役 | The Boobless Babe |
广告主 | Ekstra Bladet |
品牌 | Ekstra Bladet Newspaper |
Posted | 11月 2018 |
行业领域 | 报纸、杂志、书籍 |
剧情简介 | For the past 41 years, Denmark’s most infamous tabloid, Ekstra Bladet, has featured thousands of women’s breasts on page 9. But to underline Ekstra Bladet’s new position, “Welcome to reality”, we decided to tamper with the iconic page for the first time ever on October 7th, also known as National Breast Cancer Day. |
问题 | Ekstra Bladet is the biggest tabloid in Denmark. |
媒体类别 | 案例研究 |
创意总监 | Niels Heilberg |
文案 | Lasse Vintersbølle |
美术指导 | Claus Collstrup |
美术指导 | Karl Kristian Krarup Kjær |