标题 | Roll Up Your Sleeves |
广告公司 | BBDO New York |
广告战役 | Roll Up Your Sleeves |
广告主 | AT&T Inc. |
品牌 | AT&T |
首次发布日期 | 2019 / 4 |
行业领域 | 电信服务 |
剧情简介 | The ad – which features AT&T's own employees -- is striking and will shine a light on how these two groups – employees and local grassroots organizations – share a common belief in a great cause to create change in Chicago and how it’ll be a beacon for the 19 cities we’ll be scaling to this year. Roll Up Your Sleeves empowers all kinds of believers from AT&T employees to local community members to put their belief into action and create what they want their neighborhoods to become. In a nutshell the spot personifies how the new AT&T Believe campaign transforms the passion of our employees into actionable programs that help ignite and revitalize the communities where we live and work. Through communication and philanthropy, we weave ourselves into the fabric of these neighborhoods, because we don’t just live and work in these communities, we believe in them. |
媒体类别 | 电视 |
长度 | |
Soundtrack | “Nobody Knows” by TL Barrett and the Youth for Christ Choir |
更多信息 | https://about.att.com/pages/believes |
Worldwide Chief Creative Officer | David Lubars |
首席创意官 | Greg Hahn |
首席创意官 | Andrés Ordóñez |
Group Executive Creative Director | Matt MacDonald |
执行创意总监 | Vince Cook |
创意总监 | Dan McCormack |
创意总监 | Jon Leachman |
创意总监 | Cinzia Crociani |
创意总监 | Fernando Passos |
联合创意总监 | Brynna Aylward |
联合创意总监 | Dane Canada |
文案 | Angela Williams |
美术指导 | Allie Salzman |
Director of Integrated Production | David Rolfe |
Group Executive Producer | Julie Collins |
执行制片 | Melissa Tifrere |
制片 | Michael Ritchie |
Senior Account Director | Kathryn Brown |
客户总监 | Katie Hollenkamp |
客户经理 | Katelyn Burns |
客户经理 | Caroline Main |
Chief Strategy Officer | Crystal Rix |
Head of Integrated Strategy | Thomas Han |
Strategy Director | Ben Bass |
项目经理 | Currey Dorris |
制作公司 | Little Minx |
导演 | Malik Sayeed |
Line Producer | Mark Hwang |
执行制片 | Helen Hollien |
Founder | Rhea Scott |
剪辑公司 | Rock Paper Scissors NY |
剪辑师 | Carlos Arias |
Assistant Editor | Ashley Tantillo |
Editorial Company Executive Producer | Eve Kornblum |
Editorial Producer | Julianne Cort |
Post-production Producer | Barbara Kontarovich |
VFX / Finishing | Company 3 |
Colorist | Tom Poole |
Color Producer | Alexandra Lubrano |
Color Assist | Jenny Montgomery |
音频后期制作 | Post Human |
Sound Producer | Justine Cortale |
Sound Producer | Patrick Sullivan |
Sound Engineer | Mike Marinelli |
电影 | Kirby Griffin |
BTS | Tom Ciciura |