Maja Bredberg
创意团队 at Happy Forsman & Bodenfors
Göteborg, 瑞典
标题The E.V.A. Initiative
广告公司
广告战役 The E.V.A. Initiative
广告主 Volvo
品牌 Volvo
首次发布日期 2019 / 3
行业领域 轿车
剧情简介 E.V.A stands for Equal Vehicles for All. Most crash test dummies are modelled on men, meaning that women behind the wheel are often more vulnerable. But since the 1970s Volvo has based its car designs and safety innovations on data from real accidents, involving both men and women, making its vehicles safer for everyone. This data was made public through a digital library, with the aim of making all cars safer. The project had a precedent because Volvo had previously given away its patented seat belt technology.
媒体类别 Integrated Media/360 Activation
长度
市场 英国
Soundtrack “Without You (feat. Kerry Leatham)”
更多信息 https://www.volvocars.com/intl/why-volvo/human-innovation/future-of-driving/safety/cars-safe-for-all?utm_source=youtube&utm_medium=social&utm_content=safe_bio-description_16x9&utm_campaign
音效
Campaign Manager
文案
文案
文案
美术指导
美术指导
美术指导
美术指导
战略企划
战略企划
Digital Strategist
制片
客户主管
客户主管
Web design
Artwork
Artwork
客户主管
Public Relations
Public Relations
媒介公司
制作公司
执行制片
执行制片
导演
摄影指导
制片
剪辑师
Dancer
着色
Color Assist
VFX Supervisor
CG Artist
Online Artist
Online Studio
Color Producer
Post-production Producer
VFX Executive Producer
VFX PRODUCTION
VFX Producer
VFX Lead
Grade
表演者
音乐
Publishing Rights
Sound Producer
Sound Design and Mix
CGI

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