Marine Garnier
制片 at H&O
Paris, 法国
标题As far as the eye can see (en)
BriefBeing visually impaired doesn’t in any way stop somebody from taking part in artistic or creative projects. Thanks to this conviction, an unusual concept was brought to life. The very first exhibition of photos entirely conceived by partially sighted people. An exhibition that could overturn the stereotypes surrounding the visually disabled.
广告公司
广告战役 As far as the eye can see
广告主 Optic 2000
品牌 Optic 2000 x Association Valentin Haüy
首次发布日期 2023 / 4
行业领域 眼镜店
剧情简介 In France, 65 000 people are blind and 1.2 million visually impaired. Unfortunately, many stereotypical notions still persist in today’s society. Many people wrongly believe that they are not able, autonomous, or competent. Optic 2000 Foundation – Lissac – Audio 2000 and the Valentin Haüy association got together to raise public awareness about these invisible disabilities, visual health in general and the representation of people living with visual impairment. This collaboration aimed at overcoming clichés by reflecting the lives, the diversity and wealth of experience, of 4 partially sighted members of the association.
媒体类别 Web Film
执行创意总监
Deputy Managing Director
客户总监
客户经理
项目经理
美术指导
文案
美术指导
文案
美术指导
文案
数字艺术指导
数字艺术指导
Web Developer
Head of Production
Creative Producer
Creative Producer
摄影师
导演
导演
执行制片
执行制片
Communications Director
Advertising
Communications Director

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