| 标题 | Late Breakfast 4 |
| 广告公司 | DAVID |
| 广告战役 | Late Breakfast |
| 广告主 | Burger King |
| 品牌 | Burger King |
| 首次发布日期 | 2023 / 4 |
| 行业领域 | 餐馆与快餐 |
| 广告口号 | The most important meal of the night |
| 哲学 | While breakfast is touted as “the most important meal to start the day,” Burger King is flipping that notion on its head to showcase how sweet breakfast is to end your night too. “Late Breakfast” by DAVID New York centers on a long-held tradition of many party-goers and night owls, grubbing on burgers and sandwiches after a late night out, but this time for breakfast. The campaign by DAVID New York promotes the chain’s breakfast offerings, a meal that can be enjoyed in many markets from 6 AM to 10 AM. From a group of festival goers to wedding guests, “Late Breakfast” depicts real and authentic situations of all nighters that end with Burger King breakfast in the early morning. |
| 媒体类别 | 平面 |
| Global CCO & Partner | Pancho Cassis |
| Global Chief Creative Officer | Sylvia Panico |
| 首席创意官 | André Toledo |
| 创意总监 | Linus Oura |
| 联合创意总监 | Guilherme Pinheiro |
| Managing Director | Luiza Prata Carvalho |
| Group Account Director | Rafael Giorgino |
| 客户主管 | Irene León |
| Head of Production | Brenda Morrison Fell |
| 广告公司制片 | Tomas Diego |
| Global Chief Strategy Officer | Paula Vampre |
| Global PR Director | Sandra Azedo |
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