标题 | In Real Life |
广告公司 | BBDO New York |
广告战役 | In Real Life |
广告主 | Monica Lewinsky / Anti-Bullying |
品牌 | Monica Lewinsky / Anti-Bullying |
首次发布日期 | 2017 / 10 |
行业领域 | 公共安全、保健及卫生 |
剧情简介 | Bullying prevention social activist Monica Lewinsky has launched a new PSA which serves as a powerful exploration of bullying by recasting the issue and asking the question: “If this behavior is unacceptable in real life, why is it so normal online?” The film, created by BBDO New York, portrays people publicly acting out real online comments to illustrate that at the receiving end of every comment is a real person – a fact all too easy to forget in today’s online culture. |
媒体类别 | Web Film |
长度 | |
美术指导 | Bianca Guimaraes |
导演 | Win Bates |
联合创意总监 | Roberto Danino |
文案 | Roberto Danino |
联合创意总监 | Bianca Guimaraes |