标题 | Clean Cuts (30s) |
广告公司 | Rothco, part of Accenture Song |
广告战役 | Clean Cuts |
广告主 | Allied Irish Bank |
品牌 | Allied Irish Bank |
首次发布日期 | 2015 / 10 |
行业领域 | 银行与金融服务、投资、证券服务 |
剧情简介 | Taking a normal Chiswick dry cleaners and installing hidden cameras, Rothco and AIB decided to give consumers something to think about by adding another dimension to the business - a fresh meat butchers counter. Transforming the shop overnight, the new meaty laundry service was aptly renamed ‘Clean Cuts’. Shocked, confused and bemused customers were quite expectedly baffled when they arrived the next day to pick up their dry cleaning, only to be met by a butcher selling sausages and steaks alongside their shirts. |
哲学 | Shake up the business sector and show Owner Managed Businesses just how important a specialist bank with focussed initiatives can be for their business. |
媒体类别 | 电视 |
长度 | |
Soundtrack | Tuba Tutu |
广告公司制片 | Al Byrnes |
美术指导 | Rob Murray |
美术指导 | Jonathan Cullen |
美术指导 | Barry Smyth |
文案 | Jody Ronaldson |
Managing Director | Richard Carr |
客户经理 | Lauren McNinney |
Strategist | Casey Smyth |
Strategist | Patrick Ronaldson |
Digital Strategy | Kathleen Healy |
Digital Strategy | Daniel Coss |
Digital Strategy | Claire O |
制作公司 | RAIC Productions |
导演 | Stu Teehan |
制作公司制片 | Michael O'Connell |
制作公司制片 | Dave Davin |
音乐 | David Tobin |
后期制作 | RAIC Productions |